Design Services
Great editorial design is where change meets craft. Publications are how organizations share their story, demonstrate impact, and inspire stakeholders to action. Through thoughtful typography, strategic layouts, and attention to the materiality of print, I create designs that don't just inform—they engage and move people.

Whether you're documenting a year of impact in an annual report, building community through a magazine, or showcasing your work in a catalog, editorial design transforms information into visual stories that resonate.

Services:
  • annual & impact reports
  • catalogs
  • lookbooks
  • white papers
  • data visualizations
  • infographics
  • print production consultation
Print & Publication Design
A strong brand identity helps you connect with and build recognition among your community and audience. Whether you're starting from scratch or refining what you have, I'll match my services to your current needs and help bring your vision to life.

Services:
  • naming
  • logo design
  • color palette
  • typography
  • supporting graphics
  • brand guidelines
Brand Identities
Stand out to customers on the shelf with custom retail packaging. With experience designing for low minimums, multi-lingual content, and sustainability, I bring both strategic thinking and creative solutions to your packaging challenges.

Services:
  • labels
  • tags
  • retail packaging
  • displays
  • sustainable strategy
Packaging Design
Design for all the ways your organization or business shows up in the real world. Whether that's a pop-up or trade show presence, merchandise or surface designs, or creative direction for product photography, I'm here for you.

Services:
  • merchandise
  • surface design
  • vehicle graphics
  • trade show presence
  • creative direction
  • circular design strategy
& More
Let's bring your ideas to life!
Reach out to schedule a time to discuss your design needs.
©2025 Ashley Worobec, DBA Change/Magic

Duwamish Lands
Seattle, Washington