Ashley Worobec is a multidisciplinary designer and strategist for systems change.
As Change/Magic, Ashley combines her design, systems, and futures-thinking approaches, helping mission-driven businesses, organizations, and coalitions share their work with the world and shape better tomorrows.
Ashley has led in-house creative teams, provided sustainable marketing strategies to Fortune 500 companies, and created brand identities for small businesses doing immense good. She has also held volunteer leadership positions with organizations sharing design for good, participatory futuring, and transition design methods.
Ashley is energized by variety and dives into new challenges — integrating learnings, connecting dots, and uncovering patterns.
In addition to her day-to-day work, Ashley dabbles in many kinds of art and making, is passionate about the power of books, and loves deep conversations with her 8-year-old.
Ashley has led in-house creative teams, provided sustainable marketing strategies to Fortune 500 companies, and created brand identities for small businesses doing immense good. She has also held volunteer leadership positions with organizations sharing design for good, participatory futuring, and transition design methods.
Ashley is energized by variety and dives into new challenges — integrating learnings, connecting dots, and uncovering patterns.
In addition to her day-to-day work, Ashley dabbles in many kinds of art and making, is passionate about the power of books, and loves deep conversations with her 8-year-old.
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